Magnetize Your Website! Attract Clients who Are Right for You (a non-technical e-guide to website success) by Sally and Ray Strackbein
"If you have a website, or are considering a website, or think you don't even need a
website, you had better read this manual. This is the independent professional's doorway to greater visibility, greater impact and greater sales." --
Alan Weiss, author of Million Dollar Consulting
Sally and Ray Strackbein tell you how to use a website to have:
- greater visibility
- greater impact and
- greater sales
They discuss how to avoid expensive mistakes many web designers make, how to write for the web and how to gain and keep control of your own unique domain. This book is a guide for business people. It is not a technical manual, it's a guidebook about what to put on your website.
This e-book includes details on how to use the Internet to attract the customers you want.
"This book has saved me hundreds of dollars. It's worth 10 times what I paid for it!"— Arnold Sanow, CSP, author of 5 books
Table of Contents
- Introduction to the Credibility Website
- How to Avoid Costly Mistakes
- How People Find Your Website
- Search Engine Myths
- How to Get Good Search Engine Placement
- How to Draw Traffic to Your Website
- Competitive Intelligence - What are They Doing that Works?
- The Ezine - Email Magazine / Newsletter
- Sample Email Newsletter
- Content - Writing for the Web
- Your Paper Trail to Success - The White Paper
- Why Create and Update Your Own Website
- When to Hire an Expert
- How to Tell if a Web Designer is Competent
- Essential Pages and Key Elements
- How to Build or Maintain Your Own Website
- How to Put Your Website on the Internet
- How to Register Your Domain Name
- How to Choose a Hosting Company
- 12 Keys to Success in the Information Age
- Appendix
- My Domain Name: keep important data about your domain name
- My Website Hosting: keep important data about your hosting company
- My Competitor: worksheet to identify and analyze your competition
- My Client Profile: worksheet to identify the client you want to attract
- My Page: worksheet to focus and create your website pages
- Sally Strackbein
- Ray Strackbein
Order now
|